Mere Exposure Effect – How Can It Make Your Ad Campaigns Successful

Mere Exposure Effect – How Can It Make Your Ad Campaigns Successful

When you are marketing your products, there is more than just vibrant colors and themes that entice your prospective leads. More often, than not, it is the so-called psychological aspects of human decision-making that play a key role in determining the success of your marketing campaigns.  This can be better understood with the help of the mere exposure effect. Let […]

Conversion rates – an Overview

Conversion rates – an Overview

You want the people who visit your site to make the best of it, right? If you have a set goal for them, and they oblige to it, it’s even better for you. But how will you make sure if what you are doing for now is enough to ensure that? Well, there are various ways for that, of course. […]

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